The "Bring Your Own Device" (BYOD) era has arrived, but for many MSPs, it remains a massive, unmanaged blind spot. While 79% of MSPs have corporate assets under lock and key, only 24% have visibility into the personal devices accessing client data. According to Omdia, over half of MSPs have suffered a BYOD-related breach in the last two years—and it wasn’t because of lost phones; it was because of identity theft.

In this session, Chuck Szymczak, Sr. Account Manager at Aura Business, breaks down the latest research from Omdia to show why the threat landscape has shifted from the "hardware" to the "human." Chuck will move beyond the theory to provide a roadmap for MSPs to implement an identity-driven security model. Attendees will learn how to bridge the gap between employee privacy and corporate security, turning a liability into a profitable, managed service that clients actually want.

This presentation introduces an advanced Zero Trust service—a data-centric security model designed for MSPs and MSSPs in which security is embedded inside the data itself, enabling autonomous protection as files move across cloud, on-prem, and hybrid environments. Instead of relying on environmental boundaries (perimeters, systems, or identities) and reacting after data leaves those controls, this model enforces lightweight, deterministic agentic AI protection at the object level, allowing security to persist and reduce risk even when traditional controls are bypassed.

Built on SCCAI FUSION™ capabilities, this approach shifts security operations from threat monitoring and alert escalation to autonomous, real-time verification and containment at the data layer. Each protected file contains deterministic agentic AI that automatically verifies trust, evaluates runtime conditions, detects hostile execution contexts, and, upon activation, can initiate immediate containment and high-fidelity alerting. Because the agentic behavior is deterministic, responses are exact, known, and repeatable—making them predictable, auditable, and well-suited for compliance-driven environments while reducing reliance on human-in-the-loop SOC workflows and minimizing false positives.

Our model incorporates Zero Trust entitlements (device and context binding), object-level access controls, filename masking for at-rest obfuscation, and data-in-use memory protection to enforce trust-by-verification at the file and folder level. An immutable chain-of-custody supports a defensible compliance posture, enabling precise policy enforcement, rapid reporting, and post-incident analysis. In defined scenarios, stolen data can be rendered unusable, helping convert many breach events into detectable, lower-impact security incidents rather than costly data exposure. For MSPs and security operators, this enables an advanced, differentiated service: intelligent security that lives inside the data itself.

Most cybersecurity distributors offer a catalog of tools; we offer a pair of hands. Just as a May garden needs more than just seeds to thrive, your business needs a real partner to help it grow.

In this session, we’re moving away from automated "how-to" videos to show you the value of a human guide. We’ll discuss how we work alongside you to prune away technical noise and plant the right solutions for your customers. By focusing on active tending rather than just selling products, we help you build a more resilient practice. Join us to learn how a hands-on approach creates the fertile ground your business needs to scale and customers to stay protected.

Let me start with a familiar idea—the seven deadly sins: Pride, Envy, Greed, Wrath, Gluttony, Sloth, and Lust. Traditionally, they describe how people fail. But based on insights from SonicWall’s 2026 Cyber Protect Report, they also map—almost exactly—to how organizations fail at cybersecurity.

Across breaches and security assessments, the same patterns keep showing up. And they’re not just technical issues—they’re human behaviors: overconfidence, reacting instead of planning, avoiding necessary work, or chasing the next new thing.

In this session, we’ll connect each of these behaviors to the real security failures they create—and more importantly, what successful organizations do differently.

Because in the end, cybersecurity isn’t just about technology. It’s about discipline, decision-making, and organizational behavior.

Traditional device management is hitting a wall. With 75% of employee-owned devices currently "dark" to MSP visibility, the olplaybook of locking down hardware is failing. In this 10-minute overview Chuck Szymczak, Sr. Account Manager at Aura Business, reveals why the most successful MSPs in 2026 are shifting their focus from the device to the identity. Learn how Aura Business allows you to secure the "unmanaged" BYOD gap, protect client data from credential-based attacks, and offer a privacy-first security solution that employees actually want to use—all while adding a high-margin revenue stream to your stack.