CrushBank is the first IT Help-Desk application built on Watson, the breakthrough cognitive technology developed by IBM. Watson uses “cognition”, the process of acquiring knowledge, to think, learn and inform decisions the same way your engineers and support teams do. CrushBank combines best-practice documentation with your proprietary content to provide invaluable insight. The system ingests large volumes of unstructured data, reads and understands it, and uses machine learning to find the right answers to your questions instantly. Simply put, CrushBank streamlines your help-desk by allowing you to resolve more issues faster, and requiring less escalation to Level 2 and above. End users are more satisfied with an increase in first-call resolution.