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In-Person Event

March 17 - 18, 2026 | Columbus, Ohio

2026 ChannelPro LIVE: Columbus

Renaissance Columbus Westerville-Polaris

2026 ChannelPro LIVE: Columbus

Ready to scale your MSP? ChannelPro LIVE is where it happens. These in-depth, two-day events feature strategies on selling profitable managed services, turning compliance obligations into recurring revenue, adding automation to improve efficiency, navigating legal issues for MSPs, and much more.

NEW in 2026! Our Day 1 DEFEND Cybersecurity Workshop provides a fully curated journey through four focused tracks: Risk Mitigation, Cybersecurity Response, Business Growth, and Cutting-Edge Tools.

These interactive courses, designed by industry experts and successful MSPs, deliver the secrets to building an IT business that lasts.

100% free for qualified channel partners, ChannelPro LIVE: Columbus will feature insights from the IT Channel’s leading practitioners and renowned strategists. Learn practical strategies to:

  • Accelerate revenue and boost productivity
  • Strategically leverage AI to improve efficiency and customer experiences
  • Mitigate data breach risk
  • Build a competitive advantage in any economy

Beyond the educational sessions, IT providers from throughout the region will connect with the industry’s most innovative vendors during dedicated networking time. It’s a golden opportunity to form partnerships, discover new tools, and strike deals that fuel growth.

Don’t miss your chance to join fellow MSPs at this one-of-a-kind IT channel event.

Event Details

Dates

March 17 - 18, 2026

Multi-Day Event
Location

Columbus, Ohio

Venue

Renaissance Columbus Westerville-Polaris

Cost

Free to Qualified Channel Partners

Registration
Event Schedule
Sponsors
Cancellation
Additional Info

Event Registration

Event Schedule

Mar
17
Mar
18

Sessions for Tuesday, March 17, 2026

2:00 PM
Registration opens - AGENDA SUBJECT TO CHANGE - watch this space
2:30 PM
Opening Remarks
2:45 PM
The Bourbon Icebreaker: How to Choose the Right Security Tools
Learn More
Join us for a candid conversation about choosing the right security tools with a twist. Our experts will be joined by one lucky attendee to discuss best practices while sharing a glass of bourbon. They'll break down how to choose, stack, and justify the right security tools for your clients. If you want to scale without overspending, this discussion is can't-miss.
3:25 PM
Breakout Session: Embracing the Co-Managed Security Opportunity
Learn More
Most medium and large organizations can't hire enough IT talent to keep up with the pace of modern business needs. In this strategy-focused breakout session, we'll unpack how you can build a reputation as a co-managed technology expert. You'll learn how to prioritize security and structure responsibilities without stepping on internal teams. Join us to turn co-managed opportunities into profitable partnerships.
3:25 PM
Breakout Session: Evaluating the Threat Landscape: Actionable Intelligence for IT Providers
Learn More
In this powerful breakout session, our experts dig into new data from the industry's biggest threat reports and translate it into what actually matters for MSPs on the ground. You’ll hear the numbers, the trends, and—most importantly—the real-world impact behind them so you can adjust your defenses, guide clients, and stay ahead of what’s coming next.
3:25 PM
Breakout Session: Sticky by Design: How to Leverage Security to Build Client Loyalty
Learn More
Landing security clients is one thing—keeping them is the real game. During this breakout session, we're diving into the habits, communication rhythms, and service touches that install confidence and ensure contract renewals. Walk away with practical ways to grow business relationships without constantly re-proving your value.
4:35 PM
Breakout Session: Who Is Liable When AI Fails?
Learn More
AI and automation tools promise efficiency, but when they misfire, MSPs are left holding the legal bag. In this session, Brad Gross, one of the nation’s leading MSP attorneys, reveals the hidden liabilities of AI adoption, and how to draft protective language into your MSAs and SOWs before disaster strikes.
4:35 PM
Breakout Session: You Are the First Line of Defense: Cyber Hygiene for MSP Leaders
Learn More
Cybersecurity leaders are prime targets, and this fast-paced workshop shows you exactly how attackers exploit your personal exposure to breach businesses, damage reputations, and run social engineering campaigns. Join us to map your digital footprint, spot your weak points, and walk away with a clear, practical plan to protect your identity, reputation, and the clients who rely on you.
4:35 PM
Breakout Session: Your First Call in an Emergency: Dissecting Your Incident Response Plan
Learn More
When something goes sideways in IT, every second counts. This dynamic breakout session highlights the elements that go into a stellar incident response plan. You'll learn exactly what should happen in the first hour, who owns which decisions, and how to keep a small emergency from turning into a full-blown disaster.
5:15 PM
New Realities and Risks: How MSPs Can Protect Their Bottom Line
Learn More
Let's pull back the curtain on the biggest forces reshaping the MSP business today. In this panel discussion, we're putting vendor experts on the hot seat to discuss the trends that matter most: consolidation, compliance demands, tool sprawl, pricing, and more. Bring your questions and walk away with a sharper understanding of where the IT industry is going and how to stay profitable.
5:45 PM
Vendor Preference Directory - Cast Your Vote!
6:00 PM
Partner in Excellence Award
Learn More
Help us celebrate greatness at our Partner in Excellence Award Ceremony. We'll recognize a local IT channel legend for their leadership, innovation, camaraderie, and commitment to building the industry.
6:30 PM
Welcome Cocktail Reception in the Exhibit Hall

Sessions for Wednesday, March 18, 2026

8:00 AM
Networking Breakfast
9:00 AM
Opening Remarks
9:15 AM
Selling With Insight: Using Data to Find Hidden Revenue
Learn More
Most MSPs sit on a goldmine of data without realizing it. This session shows you how to dig into ticket trends, asset details, and technology gaps to find new sales opportunities. You’ll learn simple ways to take a data-driven approach and deliver smarter recommendations and stronger proposals
9:45 AM
Sponsor presentations, product demos, partner program updates and more!
10:55 AM
Break
11:05 AM
How to Automate Your MSP
Learn More
Many MSPs want to hop on the automation hype train, but the biggest gains come from fixing internal workflows first. This session will show how to target the right processes, automate to get quick wins, and scale your business.
11:35 AM
Sponsor presentations, product demos, partner program updates and more!
1:00 PM
Product & Services Expo Luncheon
2:30 PM
Channel’s Got Talent: MSP Pitch Edition
Learn More
Want to avoid the after-lunch food coma? Get ready for a fast, fun, and slightly chaotic showdown. In Channel’s Got Talent, four brave attendees will give us their elevator pitch. After getting honest (and perhaps funny) feedback from our judges, they'll try again with a stronger, sharper pitch. The crowd will vote, one champion will emerge, and the winner earns bragging rights and eternal glory.
3:05 PM
How Not to Get Sued: Local Legal Issues for **Ohio** MSPs
Learn More
Back by popular demand, Bradley Gross returns with a hard-hitting session built specifically for **Ohio** MSPs. It’s a risky time to be in tech services, and one lawsuit can drain your time, money, and reputation. Bradley will break down the biggest legal threats MSPs in the **Midwest** face, the mistakes that spark lawsuits, and the concrete steps you need to take today to protect your business.
3:35 PM
Sponsor Awards Voting
3:45 PM
Expert Tips to Boost Profits: Start by Cutting Costs
Learn More
Profitability starts with plugging the leaks that are draining your margins. In this session, our expert guests will walk you through the most common cost traps MSPs overlook, from bloated tool stacks to inefficient service delivery. You’ll learn easy, real-world, adjustments that lower expenses fast and set the stage for stronger, more sustainable profit growth.
4:15 PM
The Halftime Speech: Adjustments You Need to Make to Win the Game
Learn More
This is the locker-room talk every MSP needs before heading back onto the field. In this inspirational featured session, we'll tie the lessons you've learned at ChannelPro LIVE to practical next steps. We'll deliver a concrete plan to confront the challenges in your business, implement the right strategies, and coach your employees to success.
4:45 PM
Closing Remarks, Sponsor Awards & Attendee Giveaways!

Sponsors

Cancellation

Registration Cancellation

ChannelPro events are free for qualified MSPs and IT channel partners. Our staff reviews all registration information, and if the business details you provide on the form do not meet the required qualifications, your registration will be canceled. If you need to modify or cancel your registration, please email us at events@channelpronetwork.com.

Additional Info

Event Location:

Renaissance Columbus Westerville-Polaris 

📍 409 Altair Parkway Westerville, OH 43082

Blending modern sophistication with Midwestern charm, the Renaissance Columbus Westerville-Polaris Hotel offers a stylish retreat just north of downtown Columbus. Guests can enjoy creative American cuisine and craft cocktails at Two-One Restaurant and Bar, relax by the indoor pool, or explore nearby shopping and dining at Polaris Fashion Place. 

Parking

Parking is free at the hotel.

Registration Terms and Conditions

Our sponsors make ChannelPro Events possible: We are proud to present a showcase of vendor solutions at every event to provide additional learning opportunities and enable channel pros to get one-on-one advice on employing new technologies and services to better serve their clients and their own businesses. Contact information of event registrants is shared with sponsors to allow them to keep you up to date on their solutions. By attending this event, you consent to being photographed or filmed for promotional use, such as on social media, marketing materials, and our website, to capture and share memorable moments. All registrants are enrolled in the ChannelPro Insider program and are eligible for free resources. You can unsubscribe at any time. If you are a resident of California, you can click here CCPA form.

Attendee Code of Conduct

ChannelPro Code of Conduct

Privacy Policy

CyberRisk Alliance privacy policy. The ChannelPro Network is part of CyberRisk Alliance, LLC.

About ChannelPro

The ChannelPro Network is a media company providing targeted business and technology information for IT decision makers and channel partners. Via its websites, live events and quarterly special reports, The ChannelPro Network delivers expert opinion, analysis, news, product reviews, and advice for IT decision makers and channel partners. Perspectives from partners, vendors, distributors, and analysts are spotlighted daily.  

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