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In-Person Event

May 15 - 16, 2024 | Baltimore, MD

2024 ChannelPro LIVE: Baltimore

DoubleTree by Hilton Baltimore North Pikesville

2024 ChannelPro LIVE: Baltimore

ChannelPro LIVE: Baltimore is a free IT channel event for MSPs and channel partners looking to grow their business.

Featuring expanded networking time with world-class vendors and your MSP peers, exclusive deals, prizes, and fast-paced educational sessions, ChannelPro LIVE: Baltimore is a must-attend event for MSPs, VARs and channel partners looking to build profitable partnerships and accelerate revenue.

Event Recap: ChannelPro LIVE: Baltimore Builds MSP Relationships, AI Wows Them

Event Details

Dates

May 15 - 16, 2024

Multi-Day Event
Location

Baltimore, MD

Venue

DoubleTree by Hilton Baltimore North Pikesville

Cost

Free to Qualified Channel Partners

Event Schedule
Speakers
Sponsors
Awards
Additional Info

Event Schedule

May
15
May
16

Sessions for Wednesday, May 15, 2024

4:00 PM
Welcome Remarks
Michael Siggins
Founder, Publisher
The ChannelPro Network
4:15 PM
Opening Keynote: Buy, Build or Sell? How to Chart Your MSP's Future Direction, Time Your Exit Properly, and Maximize Value
Learn More
Mahen Gundecha
Business Exit Planning and M&A Transactions Adviso
Bristol Group Business Brokers
In business, timing is everything. When should you invest in, expand, or sunset your organization? In this impactful and interactive keynote session, industry expert Mahen Gundecha of Bristol Group Business Brokers will provide a framework that has been crafted with MSPs in mind. We'll help you perform a critical self-assessment and then map out the most important next steps. Even if you're twenty years from retirement, these topics need to be top-of-mind.
5:00 PM
Promoting IT Professionalism
Learn More
Christopher Barber
Chief Nerd
Cheaper than a Geek
Do your clients see you on par with other professionals, like their lawyers, their accountants, architects, or other consultants? Do you? Created by your colleagues, members of the National Society of IT Service Providers (NSITSP) have embraced their professional positioning, sharing best practices, methodologies, and helping each other grow their processes to deliver a new level of excellence and generate unparalleled client experiences. Learn more about the importance of building connections with those who take managed services most seriously.
5:15 PM
Local Partnerships Can Change the World: Refurbishing & Donating Tech to Those in Need
Learn More
Sponsored by PCs for People
In a special address, PCs for People's northeast account manager Sandra Ramos will showcase the transformative impact of refurbishing and distributing technology to bridge the digital divide. PCs for Everyone is a 501(c)(3) organization that recycles and donates systems to non-profits and families in need. Learn actionable steps to building local partnerships that can strengthen your community, the environment, and your MSP.
5:30 PM
Fresh Phish: Diving into the Latest Tactics and Trends presented by INKY
Learn More
Sponsored by Inky
Phishing remains the number one cause of data breaches for companies, and the hooks are only getting sharper. Malicious actors construct obfuscated, multi-layer phishing campaigns that circumvent legacy gateways and lure end users into their traps. Using real world examples, Dave will take you beneath the surface of the latest deceptive tactics and highlight trends to watch out for in 2024.
6:00 PM
Strategic Networking exclusively for IT Pros: MSP Matchmaker
Learn More
Leia Kupris Shilobod
CEO
CompliancyIT
Eric Long
President
TeraCloud
Dave Wilkeson
CEO
MSP Advisor
Unleash the power of strategic connections at our matchmaking network session. Attendees will be categorized based on their #1 need coming into ChannelPro LIVE. Then we'll connect you with an expert coach and MSP peers with complementary goals. Trying to acquire an MSP? We'll put you in a peer conversation with MSPs seeking to sell. Hoping to get more industry friends and referral business? We'll facilitate those conversations. Want to build a better vendor portfolio? Our experts will walk you through how to achieve that.
7:00 PM
Welcome Cocktail Reception in the Exhibit Hall

Sessions for Thursday, May 16, 2024

8:30 AM
Networking Breakfast
9:30 AM
Welcome Remarks
9:45 AM
Six Ways to Use AI to Improve Your MSP
Learn More
Jennifer Bleam
V.P. Business Development
MSP Sales Revolution
In this dynamic session, we unveil six powerful ways AI can propel your MSP business forward, providing immediate and lasting impacts. Discover how to drive business growth by automating workflows, harnessing AI-driven analytics, addressing client issues quickly and proactively, producing pro-quality marketing content, and more! Don't miss this opportunity to explore the tangible benefits of AI acceleration, empowering your MSP with the tools to thrive in a dynamic and competitive landscape.
10:15 AM
Uncovering Innovation. Learn How to Create a Strong and Loyal Customer Base by Giving Them Something They Didn't Even Know They Wanted Presented by Kaseya IT Complete
Sponsored by Kaseya IT Complete
10:35 AM
Why TD SYNNEX for MSPs?
Sponsored by TD Synnex
10:45 AM
Welcome to Your Transformative Partnership with ConnectWise
Sponsored by ConnectWise
10:55 AM
Zero Trust at the Endpoint: Presented by Threatlocker
Sponsored by ThreatLocker
11:05 AM
Break
11:15 AM
The Secrets to Onboarding Clients Successfully
Learn More
Eric Long
President
TeraCloud
Henry Timm
CEO
Phantom Technology Solutions
Client onboarding is a critical process that sets the tone for a successful and enduring client relationship. This session is dedicated to helping you succeed at the art of efficient onboarding, ensuring a smooth progression from prospect to satisfied client. We’ll share best practices, help you set expectations and goals, and talk in-depth about the documentation and compliance process. Our experts are ready to share their experiences with mitigating risk while establishing enduring relationships with new customers.
11:45 AM
The Secret Path to More Profit: Presented by Galactic Advisors
Sponsored by Galactic Advisors
11:55 AM
The Future of the Cloud Marketplace: Presented by Pax8
Sponsored by Pax8
12:05 PM
US Signal: Infinite Expertise, Zero Excuses
Sponsored by US Signal
12:15 PM
Modern Email Security Built for MSPs presented by INKY
Sponsored by Inky
12:25 PM
Silver Sponsor ROI Lightning Round
12:45 PM
Product & Services Expo Luncheon
2:15 PM
Selling Up! 5 Strategies for Winning Bigger Accounts
Learn More
Eric Long
President
TeraCloud
Eric Shorr
President
Secure Future Tech Solutions
Some IT services companies are happy to sell to the smallest of SMB companies. But for many, up-market is the place to be. In this informative session, we'll share expert guidance on making a leap in customer weight class. Learn what mid-size orgs are looking for, how to get them to sign on the dotted line, and ways to continually impress them once you've won their business. Embrace your opportunity to become the next great MSP for businesses of 50-1000 seats!
2:45 PM
Using AI to Deliver a Stellar Customer Experience
Learn More
This panel leverages the expertise of leading channel vendors that are incorporating artificial intelligence into their product set. We'll explore the transformative power of artificial intelligence and how it is improving operational efficiency and problem solving -- resulting in a better solution for MSPs and their customers.
3:00 PM
How NOT to Get Fired by Your Clients
Learn More
Dave Wilkeson
CEO
MSP Advisor
Lisa Shorr
Owner
Shorr Success
Join us for "How NOT to Get Fired by Your Clients," a crucial guide to avoiding the top reasons MSPs lose business. Learn how to: enhance helpdesk support for client satisfaction, streamline billing, sharpen project estimates to align with client expectations, and cultivate professionalism within your team. Our experts will share strategies and experiences to help you prevent client frustration, improve retention, and secure your business's future. This is a golden opportunity for MSPs to refine their operations and safeguard their client relationships.
3:30 PM
Sponsor Voting
3:45 PM
Closing Keynote: Trust: The Currency of Business
4:15 PM
Closing remarks, sponsor awards, giveaways

Speakers

Speakers

Christopher Barber
Chief Nerd
Cheaper than a Geek
Learn More

Christopher Barber is the Founder, CEO, and Chief Nerd at Cheaper Than A Geek®, an award-winning IT services firm known for delivering enterprise-level support to small businesses. With over two decades of experience in the IT industry, Christopher has built a reputation as a leader in providing innovative, customer-centric solutions that empower businesses to thrive in a digital world. He has served at the executive level on multiple chamber boards, including the Maryland State Chamber of Commerce, and is a frequent speaker on topics ranging from cybersecurity to the strategic benefits of IT outsourcing. Christopher’s dedication to exceptional service and community engagement has earned him numerous accolades, including recognition as a Most Admired CEO by The Daily Record and as a U.S. Chamber of Commerce Top 100 Small Business honoree.
Promoting IT Professionalism
May 15, 2024 5:00pm
Jennifer Bleam
V.P. Business Development
MSP Sales Revolution
Learn More

Jennifer Bleam is an award-winning speaker, a respected leader in the IT channel, and 2-time best-selling author. Her book “Simplified Cybersecurity Sales For MSPs” (available on Amazon and Audible) has over 125 reviews and MSPs can’t stop raving about it. She has had the privilege of speaking at countless industry events including ones hosted by ConnectWise, Continuum, Kaseya, Auvik, Technology Marketing Toolkit, CharTec, ASCII, and ChannelPro. She is a student of sales and marketing, both inside and outside the channel; she uses that knowledge to design human-centric sales and marketing systems through the MSP Growth Trinity. Not only did Jennifer own an MSP, but she has also had the privilege of coaching over 2,000 MSPs on marketing and sales best practices. Jennifer has grown several divisions and companies to multi-million dollars, including a cybersecurity firm in the IT channel. Jennifer has trained with Sandler Training, TruMethods, CharTec, and Keenan (author of “Gap Selling”).
Six Ways to Use AI to Improve Your MSP
May 16, 2024 9:45am
Mahen Gundecha
Business Exit Planning and M&A Transactions Adviso
Bristol Group Business Brokers
Learn More

Mahen Gundecha is a Certified Exit Planning Advisor (CEPA) and Mergers and Acquisitions Advisor with Bristol Group, a national M&A Advisory firm with 18 offices across the country. Mahen helps founders of MSP/MSSP, Cybersecurity, SaaS and IT Services companies to plan and properly time their business exit to maximize value. Mahen’s background includes executive leadership and M&A roles in technology-intensive industries, including pharmaceuticals and emerging biotechnology. When working with IT company owners, Mahen takes a unique 360-degree approach that helps founders to better assess their personal, financial and business situation – and ultimately weigh the opportunities and risks related to maintaining, growing or selling their company. The goal is to help founders maximize the years of equity they have built in their company by planning the best possible exit at the best possible time.
Opening Keynote: Buy, Build or Sell? How to Chart Your MSP's Future Direction, Time Your Exit Properly, and Maximize Value
May 15, 2024 4:15pm
Leia Kupris Shilobod
CEO
CompliancyIT
Learn More

Leia Kupris Shilobod, CISM, CCP is the CEO and CSO of CompliancyIT, author of Cyber Warfare: Protecting Your Business From Total Annihilation and co-producer of the documentary "Cybercrime: The Dark Web Uncovered." As a cyber security advisor and compliance subject matter expert, Leia is a sought-after speaker. To help empower companies to create functional Cybersecurity Compliance Programs, Leia created the IT Documentation Toolkit. She leads CompliancyIT in providing cybersecurity compliance, as well as compliant helpdesk, infrastructure, and security services to help her clients meet their strategic goals.
Strategic Networking exclusively for IT Pros: MSP Matchmaker
May 15, 2024 6:00pm
Eric Long
President
TeraCloud
Learn More

Eric Long is the President of TeraCloud, a national cloud computing and managed services provider. With over 30 years of experience in the Information Technology sector, Eric has become the go-to resource for large and small companies when it comes to solving complex IT issues that decrease productivity and hurt business operations.
Strategic Networking exclusively for IT Pros: MSP Matchmaker
May 15, 2024 6:00pm
The Secrets to Onboarding Clients Successfully
May 16, 2024 11:15am
Selling Up! 5 Strategies for Winning Bigger Accounts
May 16, 2024 2:15pm
Eric Shorr
President
Secure Future Tech Solutions
Learn More

In 1992, Eric M. Shorr founded Secure Future Tech Solutions, an IT company specializing in servicing the small-to-mid size business community throughout New England. He has extensive knowledge and experience in network security, cybersecurity, disaster recovery, proactive network monitoring and maintenance and network video solutions. Eric and his team specialize in servicing Law firms, Property Management companies, Non-Profit agencies and more. Eric is often called upon to be the “I.T. Expert” on local radio and news stations, speaks Nationally on the many cybersecurity threats plaguing the small business community and best practices to protect their data. He is a member of Rhode Island Joint Cyber Task Force.
Selling Up! 5 Strategies for Winning Bigger Accounts
May 16, 2024 2:15pm
Lisa Shorr
Owner
Shorr Success
Learn More

Lisa Shorr owns two successful businesses: Shorr Success and Secure Future Tech Solutions. Certified in Advanced Image Consulting and Corporate Consultancy, Lisa has spent more than 26 years in the sales, marketing, personal branding, and cybersecurity arena. Using her proprietary “Shorr-to-Shine System,” she has coached hundreds of businesses worldwide to build a stronger brand. A sought-after engaging speaker, Lisa has delivered professional development and corporate branding workshops and seminars across the country. Her articles on style, career development, and technology have been published in notable publications including PC World, So Rhode Island, ChannelPro Magazine, MSP Success, Providence Business News, and more. Lisa has styled many professionals for photoshoots, television, and in private settings. She is a member of The Association of Image Consultants International.
How NOT to Get Fired by Your Clients
May 16, 2024 3:00pm
Michael Siggins
Founder, Publisher
The ChannelPro Network
Learn More

Michael Siggins is the founder and publisher of The ChannelPro Network. Since March 2007 the network has been providing targeted business and technology information for the IT channel. Via its print and online properties, the network delivers expert opinion, analysis, news, product reviews, and advice vital to business success. Michael is also president and publisher of ChannelPro: The Insider’s Guide to SMB, the only channel media property dedicated to the needs of channel professionals working in the SMB marketplace. Prior to founding The ChannelPro Network, Michael worked for more than 14 years at IDG, the world’s leading technology media, events, and research company.
Welcome Remarks
May 15, 2024 4:00pm
Henry Timm
CEO
Phantom Technology Solutions
Learn More

Henry Timm serves as the CEO of Phantom Technology Solutions, a Managed IT Services provider formed in 2010 based in Rolling Prairie, Indiana serving partners located throughout the Midwest United States. Henry's passion for solving complex problems has led to an extensive career working in IT leadership, networking, support & software development positions. Building on his experiences previously working for both a network of hospitals and a large distribution company, he founded Phantom Technology Solutions in 2010 which has grown into one of the area's leading security centric technology service providers. In recent years, Henry has focused on heavily engaging with leading industry vendors, events, associations, and peer groups to try and take an intentionally active role in the future direction of the industry and assisting others in growing their own organizations. This led to the formation of a tech community with his peers known as The Tech Degenerates. The Tech Degenerates aims to create an agnostic and diverse community as well as industry tools focused on driving all sides of the channel onwards, upwards, together. This all follows years of philanthropy and service to his local community serving on the boards for several nonprofits, associations, and state government sponsored economic development organizations. Henry currently sits on the CompTIA Channel Development Council and several vendor advisory boards. Henry has been nominated for or named as an awardee for several local and regional honors including the Michiana Forty Under 40 list, the Ernestine M. Raclin Community Leadership award and recently oversaw Phantom Technology Solution's making CRN's 2022/2023/2024 MSP 500 list.
The Secrets to Onboarding Clients Successfully
May 16, 2024 11:15am
Dave Wilkeson
CEO
MSP Advisor
Learn More

David Wilkeson has been a serial entrepreneur from the early 90’s until today, building and selling four very successful technology companies. The last endeavor took a Youngstown Ohio based IT company from a small 12-person professional services company to an 85-employee managed services powerhouse. In 2013, he sold his stake in the MSP to pursue consulting opportunities. Currently as CEO of MSP Advisor, he consults with managed services companies throughout North America, UK, Europe, and Australia on their business and financial operations as well as service design and delivery, and facilitates various MSP peer groups. Dave also co-founded an MSP focused financial services company called Instrumental, providing outsourced accounting and specialized CFO services to the industry. He co-authored a thought-provoking new book called Profit and Growth for MSPs: Dragonboats, Catamarans, and Superyachts. He holds various industry and security certifications, including CISSP, CISM, CCNA, and Microsoft MCP.
Strategic Networking exclusively for IT Pros: MSP Matchmaker
May 15, 2024 6:00pm
How NOT to Get Fired by Your Clients
May 16, 2024 3:00pm

Sponsors

Awards

  • Sponsor Awards

    • Best in Show
    • Best New Solution
    • Best Distributor
      • TD Synnex

        TD SYNNEX (created through the merger of Tech Data and SYNNEX) is an IT distributor and solutions aggregator for the IT ecosystem.

    • Best On-Stage Presentation
      • Kaseya IT Complete
        Kaseya’s IT Complete platform is the world’s first and only purpose-built platform designed to directly address the challenges of do-it-all, multi—function, IT professionals. One vendor with everything you need, woven together to save you time, smart enough to help you get more done, and in a way you can afford. Learn more at itcomplete.com
    • Best Expo Hall Presentation- Premier Sponsor
    • Best Expo Hall Presentation- Silver Sponsor
    • ROI Lightning Round Winner
      • Choice Cyber Solutions
        Choice Cyber Solutions, (formerly known as Choice CyberSecurity), www.choicecybersolutions.com,  provides compliance,  HIPAA, CMMC, NIST, ISO 27001, SOC2, GDPR and more, and security services to meet the needs of our MSP partners and their clients. Our one-of-a-kind model and customized blueprint breaks down actionable steps to meet compliance standards and remediate vulnerabilities prioritized by highest risk and maximum impact for compliance, saving time and money. Partner with us to achieve your client’s compliance and security roadmap peace of mind. For more information, visit: https://www.choicecybersecurity.com/.
    • Best Product or Platform
      • Barracuda MSP
        As the MSP-dedicated business unit of Barracuda Networks, Barracuda MSP enables IT managed service providers to offer multi-layered security and data protection services to their customers through our award-winning products and purpose-built MSP management platforms. Barracuda MSP’s partners-first approach focuses on providing enablement resources, channel expertise, and robust, scalable MSP solutions designed around the way managed service providers create solutions and do business.
    • Most Exciting Solution
      • Galactic Advisors
        Galactic Advisors empowers MSPs to generate high-margin recurring revenue with turnkey third-party security assessments—plus the training, tools, and support MSPs need to sell and deliver competitively differentiated security and cyber compliance services. If you’re an MSP looking for a clear path to scalable growth and greater profitability, reach out to Galactic Advisors today at https://www.galacticadvisors.com/.
    • Best Security Solution
      • ThreatLocker
        Reduce your surface areas of attack with policy-driven endpoint security and change the paradigm from blocking known threats, to blocking everything that is not trusted.
    • Best Cloud-Based Solution
      • Pax8

        Pax8 is a cloud commerce marketplace focused on the delivery of cloud-based solutions to a global network of channel partners and their customers.

    • Best Software Solution
      • ConnectWise

        ConnectWise empowers the most successful technology service providers in The IT Nation by preparing them not only for today but for the future. We connect them to a powerful suite of software solutions, an extensive platform of integrations, and the largest global community of IT professionals. Our tools and services allow partners to automate repetitive tasks, standardize service delivery, and manage information to help their businesses grow.

        Experience the IT Nation Community

        Contact ConnectWise

        Stay In Touch

    • Best Hardware Solution
      • Dell Technologies

        Dell Technologies is the leader in digital transformation that drives business success. Includes brands such as Dell, Dell EMC, VMware, RSA, Virtustream, Pivotal, SecureWorks, etc.

    • Best Add- On Product
      • SaaSAssure
        SaaSAssure is a differentiated platform for SaaS data protection ensuring the recovery, security and compliance of business-critical data. A game-changing solution for safeguarding cloud workloads, SaaSAssure is powered by Asigra, a trusted leader in backup and recovery software for 30+ years.
    • Best Revenue Booster
      • Galactic Advisors
        Galactic Advisors empowers MSPs to generate high-margin recurring revenue with turnkey third-party security assessments—plus the training, tools, and support MSPs need to sell and deliver competitively differentiated security and cyber compliance services. If you’re an MSP looking for a clear path to scalable growth and greater profitability, reach out to Galactic Advisors today at https://www.galacticadvisors.com/.
    • Editor’s Choice
      • Kaseya IT Complete
        Kaseya’s IT Complete platform is the world’s first and only purpose-built platform designed to directly address the challenges of do-it-all, multi—function, IT professionals. One vendor with everything you need, woven together to save you time, smart enough to help you get more done, and in a way you can afford. Learn more at itcomplete.com
    • ChannelPro Community Award
      • ASCII Group

        The ASCII Group is the premier community of North American MSPs, MSSPs and Solution Providers. The Group has members located throughout the U.S. and Canada, and membership encompasses everyone from credentialed MSPs serving the SMB community to multi-location solution providers with a national and international reach. Founded in 1984, ASCII provides services to members including leveraged purchasing programs, education and training, marketing assistance, extensive peer interaction and more. ASCII works with a vibrant ecosystem of leading and major technology vendors that complement the ASCII community and support the mission of helping MSPs to grow their businesses. For more information, please visit www.ascii.com. 

2024 Baltimore Event Awards

Cancellation

Registration Cancellation

ChannelPro events are free for qualified MSPs and IT channel partners. Our staff reviews all registration information, and if the business details you provide on the form do not meet the required qualifications, your registration will be canceled. If you need to modify or cancel your registration, please email us at events@channelpronetwork.com.

Hotel Cancellation Policy

If you do not attend the event at all and do not send us an email of your cancellation by May 8, 2024, your reservation fee will not be refunded. Please email us at events@channelpronetwork.com if you need to modify or cancel your hotel reservation.

Additional Info

Event Location:

DoubleTree by Hilton Baltimore North Pikesville - 1726 Reisterstown Rd - Pikesville, MD 21208

The DoubleTree by Hilton Baltimore North hotel is off I-695, in the Northwest Baltimore business district. It is fourteen miles from downtown Baltimore, home to the Inner Harbor entertainment district and Camden Yards.

Event attendees can book hotel room(s) at a discount rate through the event registration form.

Registration Terms and Conditions

Our sponsors make ChannelPro Events possible: We are proud to present a showcase of vendor solutions at every event to provide additional learning opportunities and enable channel pros to get one-on-one advice on employing new technologies and services to better serve their clients and their own businesses. Contact information of event registrants is shared with sponsors to allow them to keep you up to date on their solutions.

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