In-Person Event

February 5-6, 2025 | Tampa, Florida

2025 ChannelPro LIVE: Tampa

2025 ChannelPro LIVE: Tampa

ChannelPro LIVE events are dynamic, in-person conferences tailored for IT service providers, MSPs, system integrators, and VARs who are looking to enhance their business strategies.


100% free for qualified channel partners, ChannelPro LIVE: Tampa will feature interactive masterclasses led by the Channel’s leading practitioners and renowned strategists to empower MSPs to:

✅ Accelerate revenue and boost productivity

✅ Strategically leverage AI to improve efficiency and customer experiences

✅ Mitigate data breach risk

✅ Sustain a competitive advantage in any economy

Plus, you will have dedicated networking time with the channel’s most innovative vendors to facilitate striking lucrative deals.

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Event Details

Dates

February 5-6, 2025

Multi-Day Event
Location

Tampa, Florida

Venue
Cost

Free for Qualified Channel Partners

Registration
Event Schedule
Speakers
Sponsors
Cancellation
Additional Info

Event Registration

Event Schedule

Feb
5
Feb
6

Sessions for Wednesday, February 5, 2025

3:30 PM
Registration opens - AGENDA SUBJECT TO CHANGE - watch this space
4:20 PM
New Services You Aren't Offering (But Should!)
The most popular IT businesses differentiate themselves by delivering solutions that their competitors can't or won't. In this panel discussion, we'll explore the most lucrative services that complement everything else in your portfolio.
4:50 PM
Don't Want to Get Sued? Everything You Need to Know in 20 Minutes
It's a dangerous time to be in the tech services industry. Lawsuits can eat up time and money while ruining your reputation. In this can't-miss presentation, legal expert Bradley Gross will share the essential steps you need to take TODAY to guard against legal action.
5:10 PM
The Key to Unlocking Big Profits: What Vendors Know That MSPs Often Don't
Sponsored by Kaseya
Tired of investing in new services that barely move the needle? In this dynamic session, we'll ask some of the channel's top vendors about the technologies, techniques, and strategies they recommend for generating recurring revenue. Don’t miss the chance to ask your questions and learn the secrets that could transform your bottom line!
5:40 PM
ChannelPro Reader Choice Awards - Cast Your Vote!
6:25 PM
ChannelPro Partner in Excellence Award Ceremony
Celebrate excellence at the "ChannelPro Partner in Excellence Award Ceremony," where we recognize and award a local IT channel leader for outstanding leadership, innovation, camaraderie, and commitment to building the industry. Join us in honoring the individuals who are making a difference in Tampa.
6:40 PM
Welcome Cocktail Reception in the Exhibit Hall

Sessions for Thursday, February 6, 2025

8:30 AM
Networking Breakfast
9:45 AM
The Good, Bad, and Ugly: The Biggest Issues Facing Florida MSPs in 2025
What challenges do MSPs in Florida face that others may not? What about money-making opportunities that are exclusive to the Southeast region? This panel will explore the most pressing local issues shaping the future of your business and provide insights to help you navigate the year ahead.
10:15 AM
Titanium Sponsor Presentation - Kaseya
Sponsored by Kaseya
10:35 AM
Gold Sponsor Presentation: NUSO
Sponsored by NUSO
10:45 AM
Gold Sponsor Presentation: ThreatLocker
Sponsored by ThreatLocker
10:55 AM
Gold Sponsor Presentation: TD SYNNEX
Sponsored by TD Synnex
11:05 AM
Break
11:15 AM
Building the Perfect AI-powered MSP: Where to Start
People, process, and technology. It's a cliché, but those are the three key areas that every IT business needs to optimize if they want to dominate the marketplace. We're taking a fireside chat approach with three industry experts to discuss how you can leverage cutting edge tech like AI and automation to perfect your personnel, operations, and stack.
12:00 PM
Gold Sponsor Presentation: SysCloud
Sponsored by SysCloud
12:10 PM
Gold Sponsor Presentation: OpenText
Sponsored by OpenText
12:20 PM
ROI Lightning Round Presentations
1:00 PM
Product & Services Expo Luncheon
Now is the time for you to connect with dozens of channel vendors under one roof! Many attendees consider this the highlight of our events – your chance to meet with the vendors who make your success possible. See product demos, learn about show specials, get updates on partner programs that can offer you training, marketing, financing and more. These conversations will save you money while making you money.
2:30 PM
This…isn't…Jeopardy: The Game
In this fun twist on the classic format, two brave contestants will answer technology and MSP industry questions that challenge their knowledge and creativity, with one winner walking away with an amazing prize!
3:00 PM
Windows 10 EOL: Don't Squander the Opportunity
Time is ticking, with Windows 10 reaching its End of Life later this year. Just like every EOL of the last 30 year, this part of the hardware refresh cycle is a massive growth opportunity for MSPs. Get expert guidance on: * Crafting tailored upgrade plans that align with client business goals and budgets. * Selling the investment and achieving buy-in * Orchestrating a secure and seamless transition to new, future-proof hardware. * Expanding managed services and pocketing more recurring revenue.
3:30 PM
Sponsor Awards Voting
3:50 PM
Bad Blood: How to Turn Client Offboarding into a Win
In this dynamic session, we're talking about the most intensely emotional moment in an MSP's career: being fired by or having to let go of a valued customer. We'll walk through best practices for salvaging a damaged client relationship. We'll discuss the criteria you should use to determine things are broken beyond repair. Then we'll provide a detailed roadmap for making a graceful exit. If you play your cards right, you may even turn a heartbreak into new business.
4:20 PM
Partnering with CISA to Improve Security and Increase MSP Revenue
MSPs that add new cybersecurity services can experience a lift in revenues, an uptick in interest from prospective clients, and cement their role as a trusted advisor. Partnering with the Cybersecurity and Infrastructure Security Agency (CISA) makes that journey faster. In this dynamic keynote presentation, CISA’s Supervisory Cybersecurity Advisor for the Tampa region, Ken Stacy, will speak to the challenges MSPs face in today’s threat landscape. Then he’ll highlight actionable steps that CISA partners can take to foster sustainable growth in their cybersecurity practice. Time will be reserved for Q&A and we invite you to bring your questions to this interactive session.
5:20 PM
Closing Remarks, Sponsor Awards & Attendee Giveaways!

Speakers

Speakers

CEO
Red Box + STORM AI

As co-founder of Red Box Business Solutions, a women-owned business, Seana is passionate about leading people around a mission and leveraging innovative technologies to grow, scale and secure businesses. Red Box is an AI-Focused, concierge-level managed service provider and cyber security firm, exceeding the technology needs of businesses, nationwide. Their team of award-winning experts deliver the highest level of service in the industry.
New Services You Aren't Offering (But Should!)
Feb 5, 2025 4:20pm
Sr. Channel Editor
The ChannelPro Network

Anjali Fluker is Senior Channel Editor at The ChannelPro Network. She is an award-winning reporter and editor in the news industry for 25 years, specializing in topics including sports, local government, real estate and development, restaurants, and transportation for publications in Detroit, MI, and Orlando, FL.
New Services You Aren't Offering (But Should!)
Feb 5, 2025 4:20pm
The Good, Bad, and Ugly: The Biggest Issues Facing Florida MSPs in 2025
Feb 6, 2025 9:45am
Building the Perfect AI-powered MSP: Where to Start
Feb 6, 2025 11:15am
Windows 10 EOL: Don't Squander the Opportunity
Feb 6, 2025 3:00pm
Bad Blood: How to Turn Client Offboarding into a Win
Feb 6, 2025 3:50pm
President
Law Office of Bradley Gross, PA

Brad Gross is the founding partner of the Law Office of Bradley Gross, P.A., a law firm that specializes in transactions involving technology service providers, solution resellers, IT professionals and technology companies worldwide. Brad is one of the leading international legal authorities in cloud transactions, having counseled thousands of MSPs nationwide for over 23 years. He has been listed on fifteen occasions to the national list of Super Lawyers in IT & Technology Law. Brad has his own podcast, TechnologyBradcast.com, that covers security, licensing, and contract issues for MSPs, and sits on the Board of Digitunity, a non-profit organization that helps close the digital divide. He is also the founding partner of MSPTerms, a cloud-based document management platform engineered for MSPs.
Don't Want to Get Sued? Everything You Need to Know in 20 Minutes
Feb 5, 2025 4:50pm
The Good, Bad, and Ugly: The Biggest Issues Facing Florida MSPs in 2025
Feb 6, 2025 9:45am
CEO
New Horizon Data

I’m a serial entrepreneur with a passion for starting IT companies and tackling challenging projects—the harder, the better! I thrive on networking with brilliant minds, fostering collaborations that create dynamic business synergies. One of my greatest strengths is spotting hidden potential in people—finding diamonds in the rough. I’ve been fortunate to uncover exceptional talent often overlooked by others, proving that A-plus talent isn’t just found; it’s nurtured and developed. My journey is driven by the belief that great teams are built by seeing what others might miss and helping individuals realize their full potential.
Building the Perfect AI-powered MSP: Where to Start
Feb 6, 2025 11:15am
Windows 10 EOL: Don't Squander the Opportunity
Feb 6, 2025 3:00pm
CEO
Sibyl Consulting Group

Nancy Henriquez began her IT career out of high school and founded her first tech business at 22. In 2016, she co-founded her second venture, an MSP specializing in cybersecurity and compliance, which earned several accolades before being acquired in 2021. After two years with the acquiring firm, she shifted to mentoring MSPs and small businesses. Nancy's unique perspective as a millennial Latina in tech, combined with expertise in cybersecurity, compliance, and business operations, drives her success. She’s completed programs like Goldman Sachs 10K Small Business and Babson College’s WIN Lab and has received numerous industry awards. Outside of work, she enjoys podcasting, traveling, hiking, and time with her children and dog.
Windows 10 EOL: Don't Squander the Opportunity
Feb 6, 2025 3:00pm
Bad Blood: How to Turn Client Offboarding into a Win
Feb 6, 2025 3:50pm
President
TeraCloud

Eric Long is the President of TeraCloud, a national cloud computing and managed services provider. With over 30 years of experience in the Information Technology sector, Eric has become the go-to resource for large and small companies when it comes to solving complex IT issues that decrease productivity and hurt business operations.
The Good, Bad, and Ugly: The Biggest Issues Facing Florida MSPs in 2025
Feb 6, 2025 9:45am
Project Manager
Databit

Ronnie Parisella is a Sr. IT Pro with over 25 years experience working in NYC IT Services. Before branching out, Ronnie worked for Charles Schwab & Co., the McGraw-Hill companies, Scholastic Books, MTV, and the New York New Media Association (NYNMA). After co-founding and running a successful MSP for 10 years, he has been a consultant to the industry fitting in where needed, from Help Desk (Have you tried turning it off and on?) to Management Consulting (Have you tried turning yourself off and on?). He has helped build or rebuild over a dozen MSPs and now is focused on excellence in Project Management through tight tracking and controls. He's a frequent contributor to numerous industry publications and was named a leading CTO under age 40 by VAR Business magazine. When not helping others build MSPs, Ronnie collects comics and shoots pool in Upstate NY.
New Services You Aren't Offering (But Should!)
Feb 5, 2025 4:20pm
Building the Perfect AI-powered MSP: Where to Start
Feb 6, 2025 11:15am
Founder, Publisher
The ChannelPro Network

Michael Siggins is the founder and publisher of The ChannelPro Network. Since March 2007 the network has been providing targeted business and technology information for the IT channel. Via its print and online properties, the network delivers expert opinion, analysis, news, product reviews, and advice vital to business success. Michael is also president and publisher of ChannelPro: The Insider’s Guide to SMB, the only channel media property dedicated to the needs of channel professionals working in the SMB marketplace. Prior to founding The ChannelPro Network, Michael worked for more than 14 years at IDG, the world’s leading technology media, events, and research company.
Welcome Remarks
Feb 5, 2025 4:00pm
ChannelPro Partner in Excellence Award Ceremony
Feb 5, 2025 6:25pm
Welcome Remarks
Feb 6, 2025 9:30am
Channel Development Manager
Kaseya

Davene Smith is a Channel Development Manager at Kaseya, who transitioned from the Account Management role, where she served as a resource and guide for her MSP partners. She now leverages her background in Business Administration, Psychology, and Sales to help partners in the channel with growth and boosting revenue. Davene is dedicated to fostering collaborative relationships and driving mutually beneficial outcomes.
Titanium Sponsor Presentation - Kaseya
Feb 6, 2025 10:15am
Supervisory Cybersecurity Advisor, Region 4
Cybersecurity and Infrastructure Security Agency (CISA)

Ken Stacy is a Region 4 Supervisory Cybersecurity Advisor for the Cybersecurity and Infrastructure Security Agency (CISA) within the Department ofHomeland Security (DHS). In this role he directs andprovides cybersecurity engagements with stakeholders to help secure businesses, organizations, and information across 16 critical infrastructure sectors. Prior to joining CISA, Ken served 23 years in the United States Air Force (USAF) in the Metrology and Communications career fields. Upon retirement from the USAF, he worked in private industry providing defensive cybersecurity engineering services to 12 main European operating bases for the United States Air Forces in Europe. Since 2004, Ken has served as a government civilian employee in a variety of cybersecurity roles within the Department of Defense, the Department of the Interior, and the United States Postal Service. He has 19 years of experience in the domains of cybersecurity risk management, system & enterprise level security management, defensive cybersecurity operations, incident response, and cybersecurity program implementation and management. In 2023 Ken was awarded the Joint Meritorious Civilian Service Award for outstanding service as the Chief Information Security Officer (CISO) for the United States Africa Command. He is a Certified Information Systems Security Professional (CISSP), Information Systems Security Engineering Professional (CISSP-ISSEP), and holds a Certified in Governance, Risk and Compliance (CGRC) certification. He also holds a Bachelor of Science degree in Information Systems Management from the University of Maryland.
Partnering with CISA to Improve Security and Increase MSP Revenue
Feb 6, 2025 4:20pm
CEO
Ironstone Strategy

Kelly Stone is a creative marketer with a wide variety of experience in the channel, helping small- and medium-sized businesses tell their stories in ways and places that sell.
Building the Perfect AI-powered MSP: Where to Start
Feb 6, 2025 11:15am
Bad Blood: How to Turn Client Offboarding into a Win
Feb 6, 2025 3:50pm
Online Director, Technical Editor
ChannelPro

Matt Whitlock is responsible for the strategic direction and technical content of ChannelProNetwork.com. He brings more than 20 years’ experience working in the technology industry to his reviews, analysis, and general musings about all things gadget and gear. Matt’s decade of experience in online media, community management, and web development has been instrumental in propelling the ChannelPro brand into the digital future. Matt also lends his vocal talent (and sense of humor) as host for the ChannelPro Weekly Podcast, a weekly audio program specifically tailored for resellers, VARs, MSPs, and system builders. His spare time is devoted primarily to his wife and two wonderful children as sports cheerleader, amateur chauffeur, opener of jars, target for NERF bullets, maker of coffee and sandwiches, changer of AA and AAA batteries, and fixer of computers.
This…isn't…Jeopardy: The Game
Feb 6, 2025 2:30pm

Sponsors

Cancellation

Registration Cancellation

ChannelPro events are free for qualified MSPs and IT channel partners. Our staff reviews all registration information, and if the business details you provide on the form do not meet the required qualifications, your registration will be canceled.

If you need to modify or cancel your registration, please email us at events@channelpronetwork.com.

Hotel Cancellation

If you do not attend the event at all and do not send us an email of your cancellation by Jan. 30, 2025, your reservation fee will not be refunded.

Please email us at events@channelpronetwork.com if you need to modify or cancel your hotel reservation.

Additional Info

Event Location:

Embassy Suites by Hilton Tampa USF near Busch Gardens - 3705 Spectrum Boulevard, Tampa, FL 33612

Relax and refuel at Embassy Suites by Hilton Tampa USF near Busch Gardens with free made-to-order breakfast, and other signature amenities like free Wi-Fi, an on-site fitness center, and complimentary evening reception. Tampa International Airport is 15 miles away.

Parking:

Parking at the hotel costs $12 per day. However, event attendees can park for free. Simply visit the event registration desk to get your parking ticket validated.

Registration Terms and Conditions

Our sponsors make ChannelPro Events possible: We are proud to present a showcase of vendor solutions at every event to provide additional learning opportunities and enable channel pros to get one-on-one advice on employing new technologies and services to better serve their clients and their own businesses. Contact information of event registrants is shared with sponsors to allow them to keep you up to date on their solutions.

By attending this event, you consent to being photographed or filmed for promotional use, such as on social media, marketing materials, and our website, to capture and share memorable moments.

All registrants are enrolled in the ChannelPro Insider program and are eligible for free resources. You can unsubscribe at any time.

If you are a resident of California, you can click here CCPA form.

Attendee Code of Conduct

ChannelPro Code of Conduct

Privacy Policy

EH Media LLC privacy policy.

The ChannelPro Network is part of EH Media LLC.

About ChannelPro

The ChannelPro Network is a media company providing targeted business and technology information for IT decision makers and channel partners. Via its websites, live events and quarterly special reports, The ChannelPro Network delivers expert opinion, analysis, news, product reviews, and advice for IT decision makers and channel partners. Perspectives from partners, vendors, distributors, and analysts are spotlighted daily.

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