Session 3: Value Pricing Techniques to Maximize Margins for Cloud and Managed Services
Tuesday, November 3, 2015 - 16:55
Speaker(s):
Erick Simpson
This profit improvement session covers the most popular pricing strategies used by CSPs and MSPs for their cloud and managed services deliverables, and the pros and cons of each. The discussion will highlight the differences between per device, per user, per service, and value pricing, and how each affects profitability, client perception, and commoditization. Special focus will be paid to the benefits value pricing has in promoting the consultative role critical to maximizing client relationships as well as your margins.